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I attended a financial wellness session at the SHRM Atlanta Conference yesterday (Society of Human Resource Professionals). The seminar, delivered by Dr. Ron Leopold of MetLife, discussed the business rationale for offering workplace financial education. In other words, why should an employer provide financial wellness programs for their employees? What’s the return on investment?
First, I was excited to see this topic as part of the SHRM agenda. Given the economic conditions, financial wellness programs are on the rise and people are desperately looking for objective financial advice. Still, HR professionals need to justify the costs of the program and provide a return on investment. Dr. Leopold’s session highlighted two main reasons for offering financial wellness with supporting data (which I love):
I appreciate how Dr. Leopold simplified the rationale for financial wellness. Numerous other studies offer a laundry list of benefits but, unless you believe these two, the rest are irrelevant. By focusing on the core benefits, you can quickly determine if workplace financial education makes sense at your company. What do you think about the need for workplace financial wellness programs? What are some other reasons employers should (or should not) offer a program?